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Jeep: made with 78 years
of adventure.

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Jeep is an iconic brand that has not only witnessed, but also participated in important changes in the world. No one car gets out to the factory with so many stories to tell. And to celebrate its 78th anniversary, we created an integrated campaign showing the brand’s point of view and the point of view of the people who are part of it.
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Right after the launch of the campaign, we included in the film real customer stories that have participated in the 78 years of adventure with Jeep.
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In the end, we invited the audience to share their experiences and stories with a Jeep on Twitter. We selected some of the best of them and turned it into a book, audiobooks and posters. Also, it became a promotional gift to inspire new clients to live their own adventures.
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-EL OJO-

Silver - Audiovisual Production (2019)
2x Bronze - Audiovisual Production (2019)